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What’s new in App Store Connect

Explore new features for discovery, testing, and marketing. Find out how to nominate your apps for featuring on the App Store, share exciting moments (like a version launch) with marketing assets generated for you, deep link to specific content in your app from custom product pages, use the latest enhancements to TestFlight, and more.

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Be the hero who changes that. Watch the video, jot down what matters, and open a pull request – it's genuinely quick.

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